Senior Manager, Public Relationship
ffice:office" />Package: 30K-35K/M
Job Description
· Responsible for developing company's PR strategy, managing reactive media issues (mergers and acquisitions, crisis, financial) and driving proactive media relations campaigns to support company's strategic growth initiatives, focused on innovation and sustainability
· Assist senior management to define corporate equity and coordinate corporate branding promotion events
· An ability to communicate effectively with senior management and collaborate across multiple business functions, legal, government relations. Proven ability to effectively use social media strategies is a plus
· In-depth knowledge of the local landscape and the ability to be a change agent with key external influencers
· Outstanding media relations skills and existing, deep relationships with senior business reporters and/or editors is a must; experience managing crisis and financial communications is preferred
· Corporate spokes person
· This position is based in Beijing and reports to corporate GM
· Manage external PR agency
Specific duties include:
· Assist senior management to define and execute corporate PR strategies
· Maintain daily dialogue with key media to identify story opportunities, manage YJ news and influence press coverage of YJ. Serve as a primary contact for key business press for company news
· Advise and prepare senior management for interaction with media
· React to breaking news in a timely manner
· Prepare drafts for media release
· Partner with a PR agency to maximize effectiveness of PR campaigns and deliver consistent results
· Developing and implement key strategies, messaging, Q&As, other deliverables for executives, act as company spokes person
· Assist with PR plan measurement and success metrics; drive communications to other key constituents within corporate
· Assist internal communication channel establishment and maintenance
· Align existing PR programs with corporate PR strategy, integrate the execution
Qualifications
- Typically a B.A. or B.S. degree or equivalent experience required
- Outstanding communications and writing skills
- Existing relationships with key business press contacts. References from active journalists preferred
- A mix of agency and corporate PR experience is preferred
- At least 8 years of related experience
- PR and media relations expertise and relationships
- Strong writing, research and analytical skills
- Strong news sense and ability to package ideas into stories for press
- Ability to work with the major media
- Proven ability to effectively use social media strategies
- Ability to work cross-organizationally
- Strong planning capability and organizational capabilities
- Self-starter; able to work effectively without close supervision
- Auto mobile industry (OEM/Dealership) PR experience preferred
Please send the resume to p241511@vastsea.com and state the applied position.
发表于 2010-11-11 16:55:36
发表于 2010-11-11 17:31:23
