迪卡侬类目运营主管Category Operation Leader
JOB OBJECTIVE
● Basing on deep cooperation with TMALL, I ensure seizing opportunities to attract as many customers as possible from TMALL free resources.● From a category’s perspect, I endeavour all my efforts to support business team to improve our performance and advance our ranking to get more market share in relative category. ● Using the online commercial policy, I ensure the long-lasting satisfaction of my customers and the development of my commercial activity performance.
JOB DUTIES / RESPONSIBILITIES
Resources Exploration & Management: ● By merchandising and data analysis, I maximize internal traffic resources’ performance● By good communication and negotiation, I develop and utilize more new TMALL traffic resources● I keep monitor and analyze resources’ performance and debrief and keep improve Event Management: ● I pilot each activities● I organize and coordinate each events with good organization skill● I keep innovative thinking to carry out each event to make it attractive and impressive● I work with other teams (web marketing team, supply, customer service team, etc) to ensure the activities’ smooth● I debrief each of my commercial activity. Category Operation & Category Business Management: - I research & master related categories’ market, competitors, customers and products- I pilot my category’s sales (Full year, plus monthly update)- I regularly communicate with Tmall Xiaoer and exchange with them- I coordinate with Sports team to support them in business improvement- I follow category’s sales and ranking to achieve the targets- I master all basic operation work in the Tmall back office
Requirement
● Strong executive and sense of well organization● Powerful and confident communication skill● Good sense on commercial and control on financial● Creative on event planning and execution● Good ability of multi-task management on massive workload● Strong ability on data analysing● Good ability of speaking and writing in English● Sports lover.
岗位目标
● 基于与天猫的深入合作，深入掌握所有可以吸引顾客的所有天猫资源● 从类目的角度，努力支持销售团队以提升类目销售及类目排名● 通过组织、协助店铺活动，确保消费者的满意度与参与度
岗位职责
线上资源开拓与管理:● 通过优化陈列与数据分析，最大化店铺内部各入口的运营表现● 通过与天猫的定期交流及沟通，拓展各个天猫新频道的合作与使用，并最大化天猫各入口资源上线的效果● 持续监控数据并分析站内及站外的资源表现并持续优化 活动管理: ● 充分掌握活动信息并能合理预估每一个活动的目标流量、销售表现● 能领导、组织或协调店铺核心活动的顺利进展● 能创造性地让活动有新意、吸引人● 擅长跨部门合作来保证每个活动的各方面的协调● 通过数据分析，对结果负责并分析总结 类目运营及销售管理: - 研究掌握负责类目的市场环境、竞争对手情况、顾客分析及产品分析- 对负责的类目全年做销售计划并月度计划及总结- 定期与天猫类目小二等交流拜访- 与类目相关的运动销售部门同事合作，共同实现类目销售的增长- 我跟踪类目销售与排名以完成既定目标- 我掌握天猫后台的所有基础运营工作
岗位要求
● 运动爱好者● 1-2年工作经验,极强的执行力与组织力，有过大型线上活动组织经验的优先● 良好并自信的沟通谈判能力● 良好的商业意识与基本的财务知识● 具有创造力与想象力● 多项目管理能力 ● 数据分析能力● 英语听说读写工作地点：上海薪资：10-15K
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